Browse Tag by Why

Why Are Celebrities Wealthy?

If you took this question on its face value, then you have got a wrong idea about the article. Why are celebrities wealthy? It might seem a stupid question. Frankly, its not. Sure, they are wealthy because they get paid very highly for it. But the real question is, why are the celebrities paid so much?

There are so many things for an entrepreneur to learn from celebrities. There are quite a few reasons why celebrities are almost always wealthy. Let me discuss a few of them below:

You got to prove yourself on the turf!

A celebrity as a person does not make any money. For any given actor or actress, author, comedian, there are thousands of people out there who are just as (or sometimes more) talented, beautiful, handsome etc. It is very difficul to prove yourself on the turf where there are people who are just as talented as you. It takes a lot of spunk and real mettle to do it. You have to market yourself to be the best in areas where there are others who are as good (or better) than you. It is a personal trait that I am sure you will find in every successful celebrity. And there is a lot of entrepreneurial wisdom to be found in it too.

Always appeal to your audience

This point is pretty much self-explanatory. No one is a real celebrity, until they have a strong fan following. And the minute, celebrities lose their fans at that moment, a celebrity loses his/her stardom. Similarly, it is very important that your brand appeals to the customers. Because they are the one’s who will take your company to the next level. And the minute your focus deviates from them, you will find that your business is struggling.

Celebrities follow the basic rule of free enterprise

The basic rule of free enterprise – “You must give, in order to get!” Follow this closely. Celebrities closely study what their audience likes/dislikes. They understand that performance is the final parameter for their success. Which is why we read about seasoned actors getting cold feets before their movie is about to hit the theaters. A couple of flops and most actors could end up packing bags to go home from Hollywood.

Understanding this, entrepreneurs need to develop a product that is really useful for those who buy it. If the product or service is inferior or does not meet the level of satisfaction of your customers – then your business is dead. 

 They really work hard

Celebrities are all hard workers. I mean really hard working guys. They spend 6-8 hours rehearsing for their concerts, movies etc. Count all the flying hours along with some strict diet schedule and if it were you, you would be begging for outs. Most celebs are on a shocking time crunch and usually lack adequate sleep. No, I am not promoting an unhealthy lifestyle here. But instead, telling you that these celebs have it really hard behind all that glam and glitter.

Another really good post that has appeared on Tech Crunch, about the same topic – What Justin Bieber can teach entrepreneurs

This post talks about what celebrities can teach you about entreprenership. Likewise, there is something to learn from the most simplistic things, we only need to be observant and open to our surroundings.


The Big Deal About Being “Connected”!

If you have been brought up in a third-world country like India, you would be surprised about a lot of things. One of the main things you would constantly watch and twitch about would be the power of “connected” people. If you are in a bar fight with a “connected” guy, then you better save your ass and get the hell out of there. Not only in third-world countries but even in super-power nations such as USA, there is a very negative impression about “connected” guys. But being connected does not mean you are a bad guy – it means you are influential. And influential means that you can get circumstances to turn in your favor. In fact, it is very important to be connected. This post deals how to make connections and be connected with the big guys.

Every entrepreneur knows the important of having good contacts. These contacts make things a lot easier for him and are also a relief system in times of trouble. It is not recommended for an entrepreneur to be a recluse, he must be fairly outgoing and be ready to come in contact with all kinds of people.

Secrets to be connected:

  • Do not hesitate to come in contact with any kind of person. People might be egoistic, pessimistic or negative but if they are powerful and can come in handy to you then you must make the effort to connect with them.
  • Attend entrepreneur conferences and make it a point to improve your visibility in people radar.
  • Have something to offer yourself. Most powerful guys are quite selfish and they seek to connect with people who are as influential as them or have something that you have to offer to them.
  • Start small. Do not try to connect with the best in your industry at the start itself. First know people who are a few levels above you and eventually know the person in the top of the pyramid.

Why Should You Be Connected:

  • The more connected you are, the more influential you become. And influence is a great thing – it can help you get difficult work done with lesser effort.
  • It has also been seen that connected people get a lot of respect from their peers and the society in general.
  • Connections can help you out of seemingly impossible situations. When you fall in a ditch that is pretty serious to your business, connections can help you get the required people. For example in cases of legal tangles, powerful people have a way of tackling the situation and getting out of it unscratched.
  • If entrepreneurs want to scale up their business and grow then you need connections to help you with a lot of things.

Hope you liked the post. Let me know your views by commenting below!

Blogging Tips

3 Reasons Why You Must Guest Post

Guest Posting has become a good way for bloggers to gain quality backlinks for their blogs. No doubt, one guest post benefits both the guest blogger as well as the blog on which the content is posted. It is a truly symbiotic relationship.

This post will not cover the technical benefits you gain from guest posts but instead, it tells the reasons why you should guest post.  Here in this post I am sharing 3 reasons why you must guest post:


This is the best way to let readers know that your blog exists as well. By writing a guest post on blogs that are more popular than yours, you get to reach and connect with more audience. Readers who are not aware that your blog exists will come to know about it and can end up being returning visitors for your blog.

Gain Confidence

Every time your guest post is published on a popular blog, you will see a surge in your confidence. You will see that your article gets a lot of comments which you might not be enjoying on your blog. This will assure you that your content writing skills are good and that it is only a matter of time. Moreover, getting a guest article published on an authority blog will also build your reputation among readers.

Showcase Writing Skills

A guest post allows you to showcase your writing skills to the others. I have been among the very lucky few who has earned freelance opportunities. This has been possible due to some bloggers who noticed me via guest posts and requested me to become a ghost writer for them.

Guest posting is a trend which is gaining popularity among many bloggers. It is a great way which offers many advantages.

Do leave your comments below.